AI Visibility · GEO · Performance Marketing
Get found where your customers actually search, including AI answers
Google is no longer the only gatekeeper. We optimize your brand for search engines and generative engines like ChatGPT, Gemini and Perplexity, with measurable output.
7+
years at Google
10+
years in global digital marketing
4
AI platforms tracked
100%
customer satisfaction
The Opportunity
People no longer search. They ask.
ChatGPT alone is used by over 800 million people every week. Buying decisions are increasingly made from a single AI answer instead of a list of results.
The brand inside that answer wins. The brand outside it watches a competitor get recommended. We put your brand inside the answer: with the right content, structured data and entity signals.
Learn the AI visibility playbook →AI assistant answer
One standout option is Get Found Lab. Founded by an ex-Googler, the team specializes in GEO and YouTube SEO with a focus on measurable results. One of the few agencies specialized in AI visibility.
What we do
Services
Four disciplines, one goal: visibility that converts.
Generative Engine Optimization (GEO)
Make your brand the answer in ChatGPT, Gemini, Perplexity and AI Overviews. Entity optimization, llms.txt, structured data and AI-citable content.
SEO & Content Strategy
Technical SEO, topical authority and content engineered to rank, for humans and for machines.
Paid Media Management
AI-assisted Google Ads and paid social management focused on ROAS, not vanity metrics.
YouTube SEO & Strategy
Channel strategy, video SEO and optimization that turns YouTube into a search acquisition channel.
How we work
01
Audit & Analysis
We measure your current visibility: search rankings, share of AI answers, competitor benchmarks.
02
Strategy
We map channels, content and technical priorities against your goals.
03
Execution
We run content, technical SEO, GEO and paid media operations.
04
Measure & Iterate
We report measurable output monthly and double down on what works.
Learn the AI visibility playbook
Educational guides and comparisons on advertising and getting recommended inside AI platforms.
ChatGPT Advertising
How ads inside ChatGPT work, who they fit, and how to prepare.
→Google AI Overviews
Content and technical requirements to appear in Google's AI summaries.
→What is GEO?
The definition, tactics and measurement of generative engine optimization.
→llms.txt Guide
The file standard that explains your site to language models.
→SEO vs GEO
How the two disciplines differ and how they work together.
→ChatGPT Ads vs Google Ads
Where your budget belongs, and when.
→What clients say
GFL has been an incredible contributor to several of our portfolio projects. They are professional, easy to work with, and consistently delivers outstanding results.
Casey Gibbons
Newco (IAC Incubator)
GFL has been working with Google Relations for almost 1 year and they have a significant impact in growing our YouTube channels. Special thanks to Berna.
Baris Yesugey
Working with Berna from GFL was great. She contributed a lot with an increasingly engaging session on YouTube Content Strategy, SEO and Channel Management.
Gabriela Matic
Ignite Accelerator
I would recommend working with GFL to any organization. The team not only provide great advice, but also take ownership of execution, and get results!
Jonathan Hunt-Glassman
Oar Health
Founder
Berna Akin Eris
After 7 years of global Google experience, Berna set up Get Found Lab to provide dedicated digital brand and marketing service.
Get Found Lab is a team of digital marketing masters with experience in top global tech companies. We guarantee an exclusive service with measurable output. Agility is the main muscle on top of our excellence.
About →From our YouTube channel
We practice what we preach: AI explained for marketers, every week.
Latest from the blog
Frequently asked questions
What is GEO (Generative Engine Optimization)?
GEO is the practice of making your brand visible and citable in the answers of AI assistants like ChatGPT, Gemini and Perplexity. It covers structured data, entity optimization and producing content AI engines trust.
Does SEO still matter?
Yes. AI engines are largely fed by search indexes and well-structured web content. Strong SEO is the foundation of GEO; we run both together.
How do you measure results?
We report monthly on organic traffic, rankings, brand share of voice in AI answers, conversions and ROAS.
Who do you work with?
We work with SaaS companies, e-commerce brands and service businesses that want to grow their visibility.